EMMA (The Ethnic Multicultural Media Academy) was established in 1997 to celebrate diversity, equality and multiculturalism within the UK through the successful launch of the EMMA Awards. Since then, EMMA has striven to promote equality, social cohesion, corporate social responsibility and universal human rights. This has been achieved through various Advertising and awareness campaigns that challenge ignorance, extremism, and racism in all their forms.


 Nazi & BNP Flash Video

              Feature:                Comparison of the Nazi Party and British National Party (BNP)

Mission Statement:   EMMA Trust Citizens Campaign, 'Keep the Far Right, Right out.'

"Never forget that everything that Hitler did in Germany was 'legal'" (Martin Luther King Jr.)- Video Ad "Peace and Justice are two sides of the same coin" (Dwight D Eisenhower)- Print Ad
"The Ballot is stronger than the Bullet" (Abraham       Lincoln)- Video Ad "If we have no Peace it is because we have forgotten that we belong to each other" (Mother Teresa)- Print Ad
"When the Power of Love overcomes the Love of Power, then the World will know Peace" (Jimi Hendrix)- VideoAd "States are not Moral Agents, people are, and can impose Moral standards on Powerful Institutions" (Noam Chomsky) -          Print Ad
"Democracy does not guarantee Eqaulity of Conditions - it only Guarantees Equality of Opportnity" (Irving Kristol) - Print Ads "History, despite it's Wrenching Pain, cannot be unlived, but if faced with courage, need not be lived again" (Maya Angelou) - Video Ad

Social Responsibility

CSR is the ability to address social issues, to encourage good social cohesion and to contribute to everyone’s health and happiness. This has never lain solely in the hands of politicians and consumers are now more aware than ever of the impact corporate brands have on modern society:

  • 91% want companies to give them more information about how they are supporting causes
  • 38% have purchased a product associated with a cause in the last 12 months
  • 83% say personal relevance is key
Click here to watch the full version of EMMA VIDEO
Promotional Show Reel
" Should people be forced to donate organs? "   40%

  EMMA Advertising Campaigns
Blood Campaign Chinese Campaign Emma United Campaign
About Awards Nelson Mandela
" EMMA is a great initiative to bring together and acknowledge publicly the professionalism, expertise and contribution of the recipients...and will continue to make a great contribution to the ethnic and mainstream media in Britain. "
 Award Winners Clips
  EMMA Legends 
Icon Profiles Icon Profiles Icon Profiles

Copyright © 2014 EMMA Management Ltd.
Campaign Partners : Here & Now 365 Ltd.

Ask Yourself: What is Diversity

Too many times we feel helpless when it comes to the issues that influence the world that extends beyond our inner circle. Specifically, when it comes to dealing with racism today, we tend to shy away and think the issue is too big, or that the opinion of one person or a few individuals won't make a difference. This is where EMMA steps in to let you know that you can be the one to encourage the ethic and corporate social responsibility we all have. We help to answer the question, "What is diversity?" and we provide the education and opportunities that are needed to address cultural diversity in our society.

By offering a portal where individuals and groups can access information about diversity and how it applies to our world you can get involved in cultural diversity activities and do more than just hear and read about cultural diversity in the news. We offer the opportunities you need to take action and to make a difference in your communities and as a result, make a difference in society as a whole. Discover where you can hear diversity speakers so you can learn more about what others are doing and about what you can do. EMMA Interactive allows you to learn more about worldwide issues by publishing articles on racism and how it affects other parts of our world. You'll also learn about the impact that the EMMA Awards continue to make, bringing to light those who are already working toward change. The icons we recognize set examples for all of us and show us that change can start even on the smallest level. Take a look around, read our articles for more information, find out how you can get involved, and ask yourself what diversity means to you.

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